Linked To:
2010年7月2日星期五
Citibank Launches HK's First Multi-Platform Mobile Application to Offer Comprehensive Customer Experiences
HONG KONG, June 10 /PRNewswire-Asia/ -- Citibank defines a brand new mobile lifestyle with the launch of the first multi-platform mobile application "Citi Mobile" in Hong Kong. Thanks to the innovative mobile application, most smartphone users in Hong Kong can now access Citibank's banking services and products, as well as credit card offers, anytime and anywhere with just a few clicks on their phones.
Citi Hong Kong, Country Marketing Director, Maggie Yung said, "In this vibrant city, almost one in two people owns a smartphone. We understand that our customers need to enjoy our services in a more mobile way. Therefore, building on the success of bringing Hong Kong's first device- and network-independent across-the-board Mobile Financial Services in 2008, we continue to invest in enhancing customer experience by launching this multi-platform and comprehensive Mobile Application that enables our customers to enjoy our services and offers on the road in a more convenient way."
Citi Hong Kong, Country Marketing Director, Maggie Yung said, "In this vibrant city, almost one in two people owns a smartphone. We understand that our customers need to enjoy our services in a more mobile way. Therefore, building on the success of bringing Hong Kong's first device- and network-independent across-the-board Mobile Financial Services in 2008, we continue to invest in enhancing customer experience by launching this multi-platform and comprehensive Mobile Application that enables our customers to enjoy our services and offers on the road in a more convenient way."
Citibank GCG, Director of Cards Business, Neil Gardner said, "Our user-friendly Mobile Application with GPS function allows Citibank Credit Cardholders to search for nearby exclusive offers which they can then enjoy at the most convenient time and place. With our strong commitment to creating unique customer experience, we will continue to enhance our service in order to let customers have access to timely and relevant offers for instant enjoyment."
Key features of the Mobile Application bringing convenience to smartphone users include:
-- Hot Picks: View the best three to five Citibank Credit Card offers -- Promotions: Spot nearby privileges through GPS, or search the offers by category and location -- Card Benefits: Rewards Calculator lets users know how many rewards points or rebates they can earn by spending with selected Citibank Credit Card -- Other Products: Selected privileges of other banking products and services
"This brand new comprehensive Mobile Application once again proves our innovation capability in product and service development. Through our continuous innovation, more services will be available on this new channel in the coming quarter," Ms. Yung added.
The Mobile Application is compatible with most common mobile operating systems and available on four different platforms, namely iPhone App Store, Android Market, Market Place and Ovi Store. Starting this month, smartphone users, no matter whether they are Citibank customers or not, can download the application for free to enjoy life to the fullest.
About Citi
Citi, the leading global financial services company, has approximately 200 million customer accounts and does business in more than 140 countries. Through Citicorp and Citi Holdings, Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Additional information may be found at http://www.citigroup.com or http://www.citi.com .
Key features of the Mobile Application bringing convenience to smartphone users include:
-- Hot Picks: View the best three to five Citibank Credit Card offers -- Promotions: Spot nearby privileges through GPS, or search the offers by category and location -- Card Benefits: Rewards Calculator lets users know how many rewards points or rebates they can earn by spending with selected Citibank Credit Card -- Other Products: Selected privileges of other banking products and services
"This brand new comprehensive Mobile Application once again proves our innovation capability in product and service development. Through our continuous innovation, more services will be available on this new channel in the coming quarter," Ms. Yung added.
The Mobile Application is compatible with most common mobile operating systems and available on four different platforms, namely iPhone App Store, Android Market, Market Place and Ovi Store. Starting this month, smartphone users, no matter whether they are Citibank customers or not, can download the application for free to enjoy life to the fullest.
About Citi
Citi, the leading global financial services company, has approximately 200 million customer accounts and does business in more than 140 countries. Through Citicorp and Citi Holdings, Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Additional information may be found at http://www.citigroup.com or http://www.citi.com .
Linked To:
http://mobilemarketingspd4290.blogspot.com/
SOURCE Citibank
SOURCE Citibank
Citibank Launches Mobile Banking with Citi Mobile
Citibank customers can now utilize on-the-go banking with Citi Mobile.
Citi Mobile allows customers to check account balances, send money, issue drafts, pay bills, make credit card payments, register for services like e-Statements, request for a cheque book, stop payments, and more.
To start using Citi Mobile, you need a Citibank Banking/Credit Card account, an active Internet PIN, a mobile number that is registered with the bank, and a Java-enabled mobile phone with a GPRS connection.
Citi Mobile can be quickly downloaded onto a mobile phone.
Customers can SMS MBANK followed by the last 4 digits of their Debit/Credit Card number to 52484. An SMS response will be delivered to the customer's mobile phone indicating the URL for Citi Mobile. This URL can be used to download Citi Mobile onto the mobile phone.
Security wise, Citibank says that that on Citi Mobile all customer interaction is https secured and encrypted using 128-bit SSL; further, no customer data is stored on the mobile phone.
The Citi Mobile mobile banking solution is compatible with popular mobile devices across most GSM operators.
Citi Mobile allows customers to check account balances, send money, issue drafts, pay bills, make credit card payments, register for services like e-Statements, request for a cheque book, stop payments, and more.
To start using Citi Mobile, you need a Citibank Banking/Credit Card account, an active Internet PIN, a mobile number that is registered with the bank, and a Java-enabled mobile phone with a GPRS connection.
Citi Mobile can be quickly downloaded onto a mobile phone.
Customers can SMS MBANK followed by the last 4 digits of their Debit/Credit Card number to 52484. An SMS response will be delivered to the customer's mobile phone indicating the URL for Citi Mobile. This URL can be used to download Citi Mobile onto the mobile phone.
Security wise, Citibank says that that on Citi Mobile all customer interaction is https secured and encrypted using 128-bit SSL; further, no customer data is stored on the mobile phone.
The Citi Mobile mobile banking solution is compatible with popular mobile devices across most GSM operators.
Source From:
CitiBank Launches App For Mobile Banking
Mobile payments have been around for sometime but this segment is primarily being driven by standalone payment technology players like paymate, mchek, ngpay and others. There has been very little if at all any activity from the banks side.
So this news is very welcome given that the mobile banking regulations were recently announced by RBI. Citibank today announced the launch of Citi Mobile a downloadable mobile application that provides on-the-go banking. Through Citi Mobile, customers can check account balances, send money, issue drafts, pay bills, make credit card payments, register for services like e-Statements, request for a cheque book, stop payments and much more.
Source From:
Mobile phones and banks, banking transactions future trends
Mobile phones and banks, banking transactions future trendsLinked Tohttp://mobilemarketingspd4290.blogspot.com/2010/07/mobile-phones-and-banks-banking.html
訂閱：
文章 (Atom)